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| 005 | 20241001121204.0 | ||
| 008 | 150513 nyu eng | ||
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_a9780471772729 _cRM55.00 |
| 090 | 0 | 0 | _aHD59. Y387 2006 |
| 100 | 1 | 0 |
_aYaverbaum _hEric |
| 245 | 1 | 0 |
_aPublic relations for dummies _cby Eric Yaverbaum with Robert Bly and Ilise Benun _fforeword by Richard Kirshenbaum |
| 250 | 0 | 0 | _a2nd ed.00 |
| 260 | 0 | 0 |
_aHoboken, N.J. _bWiley _cc2006 |
| 300 |
_axxiv, 358 p. _bill. _c24cm |
||
| 440 | 0 | 0 | _a--for dummies |
| 504 | 0 | 0 | _aIncludes bibliographical references (p. 338-339) and index |
| 650 | 0 | 0 | _aMarketing |
| 650 | 0 | 0 | _aPublic relations |
| 700 | 1 | 1 |
_aBenun _hIlise |
| 700 | 1 | 1 |
_aBly _hRobert |
| 998 | _a6281 | ||
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